With an original heart, serve a fine cup of tea
About
Us
Entering
CHUCHAT
CHUCHAT is a chain catering brand targeting young consumers as its core customer base. Upholding the brand philosophy of "Stay true to our original aspiration, brew a fine cup of tea", the brand expands its visual system based on its signature brand colors and core product – Sea Salt Iced Tea. With concise color matching, it delivers a trendy, youthful and fashionable brand visual identity.
In 2016, the brand pioneered the original Sea Salt Iced Tea, successfully setting off a new prevailing trend across the tea beverage industry!
BrandNew Upgrade
The brand’s main color is ocean blue, with white as the auxiliary color.Seaside, blue sky, white clouds, the tranquility of gentle sea breeze, bringing a more youthful visual effect.Abandoning stereotypical store designs, we break the rules and inject futurism, vitality and imagination into the space.Extending from the brand color, it embodies the brand’s vision and expectations for the future.
BRANDCULTURE
![初茶餐饮品牌官网品牌理念]( "初茶餐饮品牌官网品牌理念")
![初茶餐饮品牌官网品牌使命]( "初茶餐饮品牌官网品牌使命")
Make Sea Salt Iced Tea available everywhere in China
![初茶餐饮品牌官网品牌愿景]( "初茶餐饮品牌官网品牌愿景")
Build a top brand and symbol of Chinese tea beverages
![初茶餐饮品牌官网品牌价值观]( "初茶餐饮品牌官网品牌价值观")
Integrity, honesty, treat customers and colleagues like family
BRANDHONORS
![2026 Golden Tiger Award for Catering]( "2026 Golden Tiger Award for Catering")
2026 Golden Tiger Award for Catering
![2026 Annual Leading Brand of the Industry]( "2026 Annual Leading Brand of the Industry")
2026 Annual Leading Brand of the Industry
![2025 Annual Regional Benchmark Tea Beverage Brand Award]( "2025 Annual Regional Benchmark Tea Beverage Brand Award")
2025 Annual Regional Benchmark Tea Beverage Brand Award
![2025 Disruptive Emerging Brand Award]( "2025 Disruptive Emerging Brand Award")
2025 Disruptive Emerging Brand Award
![2025 Most Commercially Valuable Brand Award]( "2025 Most Commercially Valuable Brand Award")
2025 Most Commercially Valuable Brand Award
![2025 Must-Try Tea of Guangdong: Sea Salt Iced Tea]( "2025 Must-Try Tea of Guangdong: Sea Salt Iced Tea")
2025 Must-Try Tea of Guangdong: Sea Salt Iced Tea
![2025 Category Growth Award]( "2025 Category Growth Award")
2025 Category Growth Award
![2025 Annual Model of Operational Excellence]( "2025 Annual Model of Operational Excellence")
2025 Annual Model of Operational Excellence
![2025 Most Promising Developing Brand Award]( "2025 Most Promising Developing Brand Award")
2025 Most Promising Developing Brand Award
![2025 Digital Innovation Award]( "2025 Digital Innovation Award")
2025 Digital Innovation Award
![2026 China Beverage Industry Excellence Award]( "2026 China Beverage Industry Excellence Award")
2026 China Beverage Industry Excellence Award
![2024 Consumers’ Favorite Tea Beverage Brand Award]( "2024 Consumers’ Favorite Tea Beverage Brand Award")
2024 Consumers’ Favorite Tea Beverage Brand Award
National Franchise Hotline
400-6666-235
Email: 207820282@qq.com
Address: 2nd Floor, Block A1, Gangchang Group, No.8 Financial Avenue, Yongning Street, Zengcheng District, Guangzhou
![初茶餐饮品牌官网]( "初茶餐饮品牌官网")
Scan the QR code to learn more about cooperation information
Copyright © 初茶
support: 思企建站